As Head of Marketing, Amy brings over 20 years of experience working with a wide range of brands across multiple categories. Her focus is creative problem solving and helping brands tap into passion points that will engage and connect with consumers through creative and analytical strategies.
Her past experience in executive marketing roles at LG Electronics, Alcatel/TCL Communications and Kraft Foods, along with global marketing & advertising agency strategic roles provide an integrative approach to her expertise.
She also is Chief Strategic Officer and Founder of Intellective Marketing Consultancy, helping to launch over 40 companies and brands.
Specialty in product launches, go-to-market, start-ups, brand architecture, lifestyle marketing, public relations, social/digital, Ecomm, project management, consumer insights, B2B & B2C, creative & strategic marketing plans.
Amy has held advisory roles within the Google Advisory Council, and has additionally been published in AdWeek and Event Marketer Magazine, featuring her marketing campaigns. She is also a Clio Award Nominee.